Nigerian singer-songwriter Tems has made history as the first African woman to hold ownership stakes in a Major League Soccer (MLS) club, joining the ownership group of San Diego FC. In an exclusive interview with Billboard magazine, Tems shares her excitement and reflections on this significant investment.
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The video, which captures key moments from the interview, highlights Tems’ passion for football and her vision for the club’s future. Seated in a cozy, red leather chair, Tems discusses her journey to becoming a part-owner of San Diego FC, emphasizing the personal and cultural significance of this milestone. The interview, conducted by a Billboard representative, delves into Tems’ motivations and the broader impact of her involvement in the sports industry.
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In the video, Tems expresses her long-standing interest in football, noting, “Football in Africa is like a big thing.” Her investment in San Diego FC is not just a business decision but a reflection of her deep connection to the sport. Tems shares how the opportunity to invest came her way, describing it as a moment of fortune and alignment with her values.
“I was like, Yes, you know, like this is definitely something that I never thought was possible,” she says, underscoring the unexpected nature of this venture. The interview also touches on the challenges Tems faced as a woman, particularly an African woman, entering a male-dominated industry. “Especially as a woman, as an African woman on top of that, to be on this scale, you know,” she reflects, highlighting the significance of her role in breaking barriers.
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Tems’ involvement with San Diego FC is through her company, The Leading Vibe, and comes at a time when the club is preparing for its inaugural MLS season in 2025. Her investment aligns with the club’s mission to inspire and empower communities, as noted in a statement from San Diego FC CEO Tom Penn.
“Her passion for empowering young talent and fostering cultural connections perfectly reflects our values,” Penn said, emphasizing Tems’ role in reaching new audiences. The video includes visuals of San Diego FC’s activities, such as players on the field and team events, illustrating the club’s dynamic environment. Tems’ presence as a club partner is seen as a bridge between music, culture, and sports, paving the way for more African artists to expand into new industries.
