Effective Date: 1st February, 2025
The African Media respects your privacy and is committed to protecting your personal information. This Privacy Policy outlines how we collect, use, and safeguard your data when you visit our website. We comply with the General Data Protection Regulation (GDPR), the California Consumer Privacy Act (CCPA), and other applicable privacy laws in the EU and the US. By using our services, you agree to the terms outlined in this policy.
Privacy at The African Media at a Glance
1. What Information We Collect and Why
a) Information You Give Us
When you create an account, subscribe to newsletters, enter contests, or contact us, we may collect:
- Name, age, gender, postal code, email address, phone number
- Payment information (for paid services)
- Preferences, interests, and favorite content
Why we collect this information:
- To administer your account and subscriptions
- To send newsletters and marketing updates
- To manage contests and competitions
- To show personalized content and advertising
- To allow you to comment on our articles
- To respond to inquiries and feedback
- To analyze user behavior and improve our platform
b) Information About Your Use of Our Services
We collect data on how you interact with our website, including:
- Articles read, videos watched, comments made
- Search queries and browsing behavior
- Clicks and time spent on pages
Why we collect this information:
- To analyze usage patterns and improve performance
- To offer personalized recommendations
- To measure the effectiveness of advertising campaigns
- To develop content based on user interests
- To comply with regulatory reporting requirements
Some third-party technologies (Google Analytics, Google AdSense, etc.) help us understand audience trends while respecting data privacy.
c) Information About Your Device
We collect information about the device you use, including:
- Device type (phone, tablet, computer)
- Browser type and operating system
- IP address and approximate location
- Screen resolution and network information
Why we collect this information:
- To optimize website performance across different devices
- To ensure content compatibility with your technology
- To provide relevant advertising
- To prevent fraudulent activity and enhance security
d) Data Received from Third Parties
We may collect additional user data from third-party sources, including social media platforms, advertisers, and data providers. This helps us improve personalized recommendations and advertisements while complying with data protection laws.
2. How We Protect Your Personal Information
We implement strict security measures to prevent unauthorized access, alteration, or misuse of personal data. Our security practices include:
- Data encryption for sensitive information
- Secure access controls to prevent unauthorized access
- Regular audits to maintain compliance with privacy regulations
3. Whom We Share Your Information With
We do not sell or rent your personal data. However, we may share your information with:
- Service providers (e.g., web hosting, analytics, and advertising partners like Google Analytics & Google AdSense)
- Legal authorities (when required by law or to enforce our policies)
All third-party partners are required to comply with privacy laws and maintain secure data handling practices.
4. Online Tracking and Privacy Choice
We use first- and third-party tracking technologies (cookies, pixels, analytics tools) to:
- Enable website functionality (e.g., logging in, remembering settings)
- Analyze traffic and improve user experience
- Provide personalized content and advertising
You can control or disable tracking through your browser or device settings. However, some features may not work properly if tracking is disabled.
For browser privacy settings, visit:
5. Deleting Your Account
If you wish to delete your account and personal data, you can request deletion by contacting us at info@theafricanmedia.com. Some legal or security obligations may require us to retain certain data for a specified period.
6. Third-Party Content
Our platform may include third-party content, such as:
- Embedded YouTube videos
- Facebook "Like" buttons
- External links to news sources or advertisers
When you interact with this content, the respective third parties may collect information about you in accordance with their privacy policies. Please review their privacy policies before engaging with their content.
7. The African Media for Children and Youth
Our platform is not intended for children under 13. If we discover that we have collected personal information from a child without parental consent, we will delete it immediately. Parents who believe their child has provided us with data should contact us at info@theafricanmedia.com.
8. Your Rights
- Right to change your mind – You can modify your tracking preferences and unsubscribe from newsletters anytime.
- Right of access – You can request details on the personal data we hold about you.
- Right to rectification – You can correct inaccuracies in your personal information through your account settings.
- Right to make a complaint – If you believe your privacy rights have been violated, contact us at info@theafricanmedia.com.
9. Changes to This Privacy Policy
We may update this Privacy Policy from time to time. If we make significant changes, we will:
- Notify you via email (if you have an account)
- Update the "Effective Date" at the top of this page
If you do not agree to the updated policy, you may stop using our services and request account deletion.
For any privacy-related concerns, contact us at info@theafricanmedia.com.
This Privacy Policy ensures compliance with EU GDPR, US state regulations, and Ghanaian legal frameworks. Any disputes regarding this policy shall be resolved under the laws and courts of Ghana.