Loudaa, the genius producer behind Ayra Starr’s breakout hit “Away” and Davido’s current chart-toppers “Anything” and “10 Kilo”, has stunned fans with an emotional Instagram post. He revealed the rocky road that led to his success and Loudaa’s rise to the top.
The hitmaker, who now boasts the #1 and #2 songs in Nigeria, shared how he almost gave up on his dream of producing music. This was after several rejections while applying to be a sound engineer, nearly stalling Loudaa’s rise to the top.
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Read his story below!
According to Loudaa, it was a tough season — filled with self-doubt — until he finally got a shot as a sound engineer at Mavin Records. But instead of just doing his job, he would stay back late into the night making beats, driven by nothing but passion which helped his rise to the top.
His life changed forever when Don Jazzy discovered his work ethic and talent. Since then, Loudaa has gone on to work with some of the biggest names in the industry. These include Ayra Starr, Davido, Crayon, Rema, and more. His quiet but powerful influence is heard across global airwaves. His productions continue to dominate charts not only in Nigeria but worldwide, marking Loudaa’s rise to the top of the music industry.
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Davido’s new album 5IVE features Loudaa’s signature sound. Tracks like “Anything” and “10 Kilo” have already become fan favorites. They are racking up millions of streams and trending across platforms, exemplifying Loudaa’s rise to the top.
While Loudaa remains soft-spoken on social media, his accolades speak for him. These range from multiple chart-toppers to global recognition as one of Afrobeats’ most consistent and creative forces. His story is a reminder that rejection isn’t the end — it might just be the setup for greatness.
